
In marketing of your music via
website, this is what I call
the gas in the tank. So
you have built a great site and
you have done a great job with
all your content. Now how
will any potential fan come
across your site outside of fan
driven viral marketing?
Well yea, virally with all the
other tactics I talk about, they
will end up at your site.
But you have the ability to
increase the opportunities of
new people that like your style
of music.
Search engine optimization (SEO)
is finding out what key words
and phrase that encompass your
potential fan base use while
doing searches.
I
know, it can sound a bit
confusing but in this video I
give an example of tricky search
engine optimizations that you
can do for your site to bring
new people to your site and turn
them into fans (if they like
your music).
Anyway you can bring the right
kind of attention to your music
you do it! SEO tactics for
your site are designed to do
just that.
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